- Word of Mouth Marketing (WOMM)
How to create an actual business strategy based on the Word of Mouth…
- Social Media Marketing and Tourism
The increase of social networks has revolutionized the travel and…
- Proximity Marketing and Drive to store
Proximity Marketing Drive to Store strategies are becoming…
- Lockdown and Consumption
We have now entered Phase 2 of Covid-19 and the Italians have…
- Cookieless, the new web without cookies
Internet cookieless: reflections and new approaches of a web without…
- Internet advertising during the virus
In this particular period caused by the Coronavirus, a strong gap was…
