The FCP-Assointernet Observatory reported data on online advertising for the period January-December 2017 compared with the data recorded between January and December 2016.
There was an increase in online advertising investments in December 2017 (+1.7%) compared to 2016. The third and the fourth quarter of 2017 recorded a growth of +7.6% and +3.7; in particular, in December 2017 the following values were recorderd a growth of +7.6% and +3.7%; in particular, in December 2017 the following values were recorded: -1.9% of the Web, a growth of +41.5% for Mobile and, finallu, a +81.8% for the tablet.
Specifically, it is possible to notice a negative value for the Smart TV/Console that stands at -80.4%.
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