On May 10, 2023, the webinar was held by the CEO of E-Business Consulting, Stefano Masiero and the Country Manager of Iubenda, Gaia Lorenzato, both experts in the field of privacy and marketing.
MAIN ISSUES ADDRESSED:
- the importance of collecting privacy consent
- GDPR
- Consent and register of objections
The webinar turned out to be a great success that aroused in the participants many curiosities inherent in the sphere of consent privacy.
Some of the questions:
- "Good morning and congratulations on this occasion. I kindly ask, if the purpose is the most classic "communicate promotions and commercial offers on products and/ or services"How long will you be able to do this if you do not become a customer but only remain the recipient of communications and never interact or request cancellation or anything else? Thank you"
- "The European "digital wallet" you hear about could change the rules and redefine/determine upstream what data a user will be willing to share or not? Can we assume a "automated" consent management through this tool or do the two travel on different tracks?"
If you are curious to find out the answer to these questions or you have other doubts, E-Business Consulting, a digital marketing agency active since 2003, which deals with marketing and communication at 360 degrees, will be available to clarify any concerns.