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The guide of Social Media

  • E-Business Consulting realized a guide on Social Media Marketing

After ‘Email Marketing: a world to discover’, Social Networks take turn: E-Business Consulting has developed a practical ebook entitled ‘The communication within the Social jungle’ which contains information and guideline to manage the presence within the most important Social Networks.

The guide takes into account the evolution of Social Media and their rate of growth and penetration in Italy and in the whole world, emphasizing the importance of the mobile component for the diffusion and the use of Social Networks. Among the multitude of social platforms used today by users, E-Business Consulting analyzes the five Social Media most used in Italy according to Global Web Index’s ranking related to January 2014: Facebook, Google+, Twitter, Linkedin and Instagram.

History, trivia, facts and figures are just a backdrop to what the heart of the guide is that’s to say the description of the guidelines of the planning of ads and advertising campaigns within Social Media. Each of them has in fact its own rules and must be handled differently as they can achieve different objectives of branding and marketing.

By downloading the free guide at the following link you can take your first steps into the jungle of Social Media in order  to understand the differences between the networks and start planning your presence within them. 


E-Business Consulting, a company operating for over ten years in the digital advertising, provides support and advice to businesses in the adoption of all strategies of communication on the Internet such as Social Media Marketing, Email Marketing, Mobile Marketing and Google Adwords.