Online Advertising Italy October 2016

  • It has been published the Observatory Data FCP-Assointernet information related to the revenues of online advertising Italy October 2016

Have been detected by the Observatory FCP-Assointernet the data on the turnover of online advertising in the month of October 2016 compared with the data recorded in October 2015.

The Web recording a -10.4% compared at the date of October 2015. The Mobile instead placed in Growth And in fact recorded a +59.6% compared to 2015. Advertising sales of Tablet instead records a declining period of -5,6%. Smart TV/Console recorded a negative -36.1% compared last year.

A total then level is recorded for the month of October, a result down -6.6% continuing then the downward trend of the previous two months. At the global level we see what Web always has a more negative while Mobile positive and almost always exceed 100% What is then to indicate the interest in this instrument.

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Categoria: Internet

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05/04/2020 E-Business Consulting