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Online Advertising Italy June 2014

  • Have been published data of FCP-Assointernet Observatory relating to sales of online advertising Italy June 2014

Were detected by FCP-Assointernet Observatory the data on the turnover of online advertising in the month of June 2014 compared with the data recorded in June 2013.

The Web recorded a +8,8% changing the negative trend of the previous two months. The Mobile instead is at +42,2% and continues the trend consistently positive since the beginning of the year. Tablet arrives at +61,8% a significant improvement compared to the negative data from previous months. Smart TV / Console finally marks a negative performance (-29,3%), continuing the downward trend of the previous month.

So overall it is recorded for the month of June a +10%, which allows to close the first half of the year with a positive sign, as pointed out by Roberto Zanaboni (President of Fcp-Assointernet), which also highlights the growth of mobile as well as the web probably due to the World Cup month.

E-Business Consulting S.r.l. is able to manage online advertising campaigns in order to increase the visibility of your brand or of your business. Our skills goes from Email Marketing, Mobile Marketing, Online Sweepstakes to Banner Campaigns and Google Adwords Campaigns.

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