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Online Advertising Italy August 2015

  • Have been published data of FCP-Assointernet Observatory relating to sales of online advertising Italy August 2015

Were detected by FCP-Assointernet Observatory the data on the turnover of online advertising in the month of August 2015 compared with the data recorded in August 2014.

The Web recorded a -0,6% compared to August 2014. Mobile instead is growing and in fact it recorded a +53,9% compared to 2014. Advertising on Tablet recorded a good level of growth with +100,9 % compared to the last year. Investments on Smart TV / Console finally mark a positive sign by recording a + 2,7%.

A total level then record for the month of August is +6,4% and, as pointed out by Giorgio Galantis (President of FCP-Assointernet), is to consider that the total turnover of the Mobile recorded an increase of more than + 50% over the previous year. The months of July and August recorded an overall increase of 1,6% compared to 2014.

E-Business Consulting S.r.l. is able to manage online advertising campaigns in order to increase the visibility of your brand or of your business. Our skills goes from Email Marketing, Mobile Marketing, Online Sweepstakes to Banner Campaigns and Google AdWords Campaigns.

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