Online Advertising Italy August 2016

  • Have been published data of FCP-Assointernet Observatory relating to sales of online advertising Italy August 2016

Were detected by FCP-Assointernet Observatory the data on the turnover of online advertising in the month of August 2016 compared with the data recorded in August 2015.

The Web recording a -12,2% compared to August 2015. The Mobile instead is growing and in fact recorded a +70,6% compared to 2015. Advertising revenues on Tablet instead records a decrease of -8,2%. Smart TV / Console also recorded a negative sign -91,7% compared to last year.

A total level then record for the month of August, a result in decline , down -5,2% thus continuing the downward trend of the previous months. Globally we note that Web always has a negative number and Mobile always positive and often greater than 100 % which is then to indicate interest in this tool.

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Categoria: Internet

News Details

05/03/2021 E-Business Consulting