News Archive

Online Advertising Italy April 2015

  • Have been published data of FCP-Assointernet Observatory relating to sales of online advertising

Were detected by FCP-Assointernet Observatory the data on the turnover of online advertising in the month of April 2015 compared with the data recorded in April 2014.

The Web recorded a -3,2% compared to April 2014. Even Mobile is decreasing with a -14% if compared with 2014. Advertising on Tablet recorded the highest growth (+108,5%) compared to the last year. Investment on Smart TV / Console finally mark a positive sign +13,8% in contrast with the previous month.

So overall it is recorded for the month of April at +3,2% and, as pointed out by Giorgio Galantis (President of Fcp-Assointernet), after a month of March with a positive sign, the month of April is in decrease.

E-Business Consulting S.r.l. is able to manage online advertising campaigns in order to increase the visibility of your brand or of your business. Our skills goes from Email Marketing, Mobile Marketing, Online Sweepstakes to Banner Campaigns and Google Adwords Campaigns.