Email Marketing
Mailing List Italy
Email marketing is a Direct Marketing tool which utilizes the electronic mail to stimulate suggestions and/or commercial strategies to specific and previously identified targets.
Conceptually, every email sent can become an Email marketing target, if it is sent to an existing or a potential customer.
From a digital communication point of view, this expression is used for:
- Customers Fidelization Activity
- Commercial Promotion Activity
- Commercial Development Activity
The use of email marketing strategies and the budgets invested by companies for their web promotion activities, are greatly increasing all over the world.
Email marketing is becoming more widely used by companies due to:
- Less costly investments and consequent planning compared to traditional ones.
- Higher profitability and return on investments (ROI) especially on specific created targets,
- The swiftness of mailed messages and its instantaneous promotion which allows prompt and concrete results.
- If integrated with a digital communication strategy it creates an outlined (delineated) traffic in a web site.
- Easy to be analyzed and monitored
- One of the first operations a customer does when connecting to the Internet is to check his electronic mail.
We can provide the forwarding of commercial offers via Email, personalized on the grounds of the following profiles:
- B2B or B2C
- Sex
- Age
- Province
- Profession
- Area of interest (Business, Sport, TV, Travels, News, etc)
E-Business Consulting is able to provide a data base with over 20 million users for the Italian market to develop your business with Email Marketing activity, in respect of privacy law.










